BRODHEAD - The Brodhead Chamber of Commerce, in conjunction with the Friends of the Badger Trail, has been awarded a marketing grant in the amount of $5,400 for tourism recovery by the State of Wisconsin. The funds will be used to promote the recreational trails in southern Wisconsin.
Governor Jim Doyle announced a $250,000 tourism grant program on June 26 to assist tourism destination marketing organizations invite visitors to enjoy the Wisconsin people, places and vacation possibilities they know and love. While Wisconsin's tourism industry has been affected by the storms in early June, the majority of the state's tourism businesses, including attractions, resorts, and restaurants, remain open for business. These funds are designed to assist organization in attracting visitors this summer and fall.
The funds awarded to the Brodhead Chamber of Commerce and Friends of the Badger Trail will be used to run a promotion from July 1 through November 1 to encourage out of town visitors to come to southern Wisconsin for a multi-day visit or multiple times in a given year in order to bicycle and enjoy outdoor recreational opportunities. Brodhead's location of 2.5 hours or less from the metro area of Chicago and Milwaukee makes it an idea, low cost, minimal time commitment get-a-way for couples, friends, and families looking to escape from the city this summer and far. Brodhead businesses have received many calls asking the condition of the Sugar River and Badger Trails and this promotion is designed to let them know the trails are groomed and open now to enjoy. The Trail Explorers program will be one of the focuses of the promotion.
A Trail Explorer is a person who has explored the Badger and the connecting trails, Sugar River, and Jane Addams, a total of 73 miles, on a bicycle in a given year. Upon completion of the program requirements the bicyclist will receive a Trail Explorer's patch for that year, their name listed on the Trail Explorer's Web site along with selected photos and remembrances, and be recognized at the annual meeting of the Friends of the Badger Trail in November.
Tourism is a $13 billion industry in Wisconsin accounting for nearly 300,000 jobs.
Governor Jim Doyle announced a $250,000 tourism grant program on June 26 to assist tourism destination marketing organizations invite visitors to enjoy the Wisconsin people, places and vacation possibilities they know and love. While Wisconsin's tourism industry has been affected by the storms in early June, the majority of the state's tourism businesses, including attractions, resorts, and restaurants, remain open for business. These funds are designed to assist organization in attracting visitors this summer and fall.
The funds awarded to the Brodhead Chamber of Commerce and Friends of the Badger Trail will be used to run a promotion from July 1 through November 1 to encourage out of town visitors to come to southern Wisconsin for a multi-day visit or multiple times in a given year in order to bicycle and enjoy outdoor recreational opportunities. Brodhead's location of 2.5 hours or less from the metro area of Chicago and Milwaukee makes it an idea, low cost, minimal time commitment get-a-way for couples, friends, and families looking to escape from the city this summer and far. Brodhead businesses have received many calls asking the condition of the Sugar River and Badger Trails and this promotion is designed to let them know the trails are groomed and open now to enjoy. The Trail Explorers program will be one of the focuses of the promotion.
A Trail Explorer is a person who has explored the Badger and the connecting trails, Sugar River, and Jane Addams, a total of 73 miles, on a bicycle in a given year. Upon completion of the program requirements the bicyclist will receive a Trail Explorer's patch for that year, their name listed on the Trail Explorer's Web site along with selected photos and remembrances, and be recognized at the annual meeting of the Friends of the Badger Trail in November.
Tourism is a $13 billion industry in Wisconsin accounting for nearly 300,000 jobs.
