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Paulsen picked to lead BTC marketing
liz paulson
Liz Paulson

JANESVILLE — Liz Paulsen has joined Blackhawk Technical College staff as the new Executive Director of Marketing and Communications.

Paulsen holds a Bachelor of Arts in Journalism from the University of Minnesota-Twin Cities and an MBA from Alverno College in Milwaukee. She comes to Blackhawk most recently from Alverno where she served as the Director of Recruitment Communication and Visitor Experience for more than five years. Paulsen also has 15 years of experience as a newspaper editor and reporter at publications in Wisconsin, including the Milwaukee Journal Sentinel, and Connecticut, including the Hartford Courant.

Paulsen will lead all marketing initiatives, communications and public relations for Blackhawk.

“It’s a thrilling time to be at Blackhawk. With the new Public Transportation and Safety Center and many other projects in the works, I’m excited about carrying on the college’s mission to help students build their future with a flexible education in a supportive environment,” Paulsen said.