MADISON — The Wisconsin State Fair Dairy Promotion Board announced the addition of Liz Matzke as program assistant. Matzke will provide support to Executive Director Katy Katzman in this newly-formed position by assisting with volunteers, sponsorships and marketing materials. 

Matzke brings a variety of skills and experiences to the position. For more than a decade, she was employed by World Dairy Expo. Most recently, she developed a full retail store and marketing materials for Chrome Six Nine and Matzke Diesel. Matzke grew up on a dairy farm near Monroe and participated in numerous Wisconsin State Fair activities as a youth exhibitor. 

The Wisconsin State Fair Dairy Promotion Board is made up of individuals passionate about promoting Wisconsin’s $45.6 billion dairy industry during the Wisconsin State Fair. The board provides educational opportunities for attendees with its interactive Dairy Lane exhibit and cow and goat milking demonstrations. The board also manages the Real Wisconsin Cheese Grill and Blue Ribbon Dairy Products Auction, which help fund scholarships for students pursuing careers in the dairy industry. 

For more information, visit wistatefair.com or follow Wisconsin State Fair Dairy Promotion Board on Facebook.