MADISON — The Wisconsin REALTORS Association (WRA) released its July 2025 Wisconsin Real Estate Report late last month, revealing that total statewide listings improved 7.3% from July 2024. Meanwhile, the statewide median home price rose 4.5% to $322,500. Affordability remained low, improving just 1.7% since July 2024, and the average 30-year fixed mortgage rate fell slightly, from 6.85% in July 2024 to 6.72% in July 2025. Year-to date, home sales were essentially flat, falling just 0.3% compared to July 2024.

“Housing affordability is a national problem, and while the Midwest fares better than the other regions of the country, we’re not immune to the challenge,” said Tom Larson, President & CEO, Wisconsin REALTORS Association. “The moderation of price appreciation and income growth both help, but the stubbornly high mortgage rates have kept Wisconsin affordability near record-low levels. Hopefully we see mortgage rates improve over the next year.”

For the third consecutive month, Wisconsin’s median home prices increased at a modest annual pace of under 5%, coinciding with steady gains in housing inventory from May through July. Both total listings and months of supply improved compared to the same period last year.

July home sales held steady statewide, dipping just 0.3% compared to July 2024. 

Rural regions led sales growth, fueled by stronger inventory. In the North region, supply rose 13% to 6.1 months, driving a 12% increase in closed sales compared to last year.

According to WRA’s tracking since 2009, the July 2025 index is only 4.3% above the record low set in June 2024.

Inventory gains were seen across all urban classifications, though most urban areas remained seller’s markets. Large metro counties reported 3.6 months of supply, micropolitan areas stood at 4.3 months, and rural counties approached balance with 5.9 months of supply in July.

The Wisconsin REALTORS Association (WRA) is one of the largest trade associations in the state, headquartered in Madison. The WRA represents and provides services to more than 17,500 members statewide, made up of  real estate sales agents, brokers, developers, appraisers, inspectors, bankers and other professionals who touch real estate. The WRA is under the direction of a statewide board of directors, comprised of members from the top real estate firms around the state.